Spanish E-Consumer Segmentation and Positioning in Virtual Supermarkets Sector

JOURNAL ARTICLE published 29 April 2011 in International Journal of Marketing Studies

Authors: Eduard Cristóbal | Frederic Marimon | Natalia Daries | Yolanda Montagut

Value-Based Segmentation of U.S. Luxury Consumers: Conceptual Replication and Model Validation

JOURNAL ARTICLE published 24 November 2018 in International Journal of Marketing Studies

Authors: Sonali Diddi | Srikant Manchiraju

Branded Food Commodities: A Study of the Egyptian Commodity Products

JOURNAL ARTICLE published 12 July 2019 in International Journal of Marketing Studies

Authors: Marwa Elgebali

Belief Dimensions and Viewer’s Attitude towards TV Advertising in Thailand

JOURNAL ARTICLE published 21 January 2011 in International Journal of Marketing Studies

Authors: Chuthamas Chittithaworn | Md. Aminul Islam | Orachot Thooksoon

Factors Influence the Purchase Intention of Electric Vehicles in Egypt

JOURNAL ARTICLE published 29 July 2022 in International Journal of Marketing Studies

Authors: Mahmoud Kotb | Hamed Shamma

Factors Affecting the Preference, Choice, and Selection of Saudi Women Towards Jewelry

JOURNAL ARTICLE published 23 November 2022 in International Journal of Marketing Studies

Authors: Najah Hassan Salamah

Developing Interpersonal Influence in Retail Purchasing Networks: An Exploratory Analysis of Tie Quantity, Tie Strength, and Tie Type

JOURNAL ARTICLE published 26 January 2015 in International Journal of Marketing Studies

Authors: Bryan Johnson | Matthew T. Seevers

The Impact of Personal Selling on the Purchasing Behavior towards Clothes: A Case Study on the Youth Category

JOURNAL ARTICLE published 22 September 2016 in International Journal of Marketing Studies

Authors: Rudain Othman Yousif

Ascertaining the Dynamic Competition in Channel Relationship Management

JOURNAL ARTICLE published 15 April 2013 in International Journal of Marketing Studies

Authors: Han-Kuang Tien | LiChung Jen

Service Quality of Night Markets in Taiwan

JOURNAL ARTICLE published 30 May 2012 in International Journal of Marketing Studies

Authors: Ching-Hsu Huang

Is Bottled Water Commodity in Saudi Arabia?

JOURNAL ARTICLE published 9 May 2018 in International Journal of Marketing Studies

Authors: Abdullah M. Alhidari | Soad Abdullah Almeshal

Utilization of Network Technologies in Market Information Exchange in Kisumu City, Kenya

JOURNAL ARTICLE published 24 November 2014 in International Journal of Marketing Studies

Authors: Susan R. A. Rabare | George G. Wagah | George M. Onyango

An Empirical Analysis on the Monopoly of Designated Health-care Institutions in China’s New-type Rural Cooperative Medical System

JOURNAL ARTICLE published 15 April 2009 in International Journal of Marketing Studies

Authors: Shiwen Zeng | Yang Hao

Turkish Consumers’ Risk Perception towards Global Computer Brands

JOURNAL ARTICLE published 1 August 2011 in International Journal of Marketing Studies

Authors: Fahri Apaydin | Mehmet Emir Köksal

A Critical Analysis on Advertising Banks Products and Services in Ghana

JOURNAL ARTICLE published 16 April 2013 in International Journal of Marketing Studies

Authors: Shani Bashiru | Alhassan Bunyaminu

Reference and Anchor Points in Property Negotiation: What Influence Has the Estate Valuer?

JOURNAL ARTICLE published 21 January 2011 in International Journal of Marketing Studies

Authors: IROHAM, Chukwuemeka Osmond | OLOYEDE, Samuel Adesiyan | AKINJARE, Omolade Adedoyin

Reviewer acknowledgements for International Journal of Marketing Studies, Vol. 10, No. 3

JOURNAL ARTICLE published 31 August 2018 in International Journal of Marketing Studies

Authors: Alyssa Sun

Effect of Customers’ Attitude, Involvement on Purchase Intention: Moderating Effect of Cause Related Marketing Campaigns

JOURNAL ARTICLE published 23 May 2019 in International Journal of Marketing Studies

Authors: Farzana Riva | Mohammad Rajib Uddin | Mohammad Rabiul Basher Rubel

Comparative Study on Chinese and Foreign Natural Gas Consumption

JOURNAL ARTICLE published 20 October 2009 in International Journal of Marketing Studies

Authors: Wei Lv

The Impact of Market Environments on Marketing Relationships

JOURNAL ARTICLE published 22 January 2014 in International Journal of Marketing Studies

Authors: Roger R. Betancourt | Raquel Chocarro | Monica Cortinas | Margarita Elorz | Jose Miguel Mugica